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He looks gaunt and underweight. His cheekbones stick out prominently. His once famed six-packs have become a thing of the past. And, Bollywood superstar Shah Rukh Khan is the first to admit that he’s lost weight. “Yes, I have lost a lot of weight,” he rues. “I need to put some weight on...even the kids (Aryan and Suhana) are thinking I am a 90 pound pushover weakling. I can’t be an under-nourished superhero, can I?” adds the actor, who is currently busy shooting for his sci-fi superhero flick, Ra.One, which also stars Kareena Kapoor and Arjun Rampal, and is scheduled for release next year.

The reason for SRK’s weight loss is, to say the least, strange.

“It’s because I had been wearing a superhero suit for Ra.One. The suit is made of silicon and styrofoam and rubber and, after wearing that suit for eight to nine hours daily, you tend to lose weight.”




nerolac01.jpgKansai Nerolac Paints has appointed Shah Rukh Khan as their new brand ambassador. Kansai Nerolac has used celebrity icons in the past, and this announcement comes just ahead of the festive season that will see the star highlight the company’s several eco-friendly decorative paint solutions.

Kansai Nerolac Paints managing director H. M. Bharuka said, “We have significantly improved our product offering with a new range of eco-friendly products that have been produced using advanced technology, conforming to highest norms of health and environment safety. At this point we felt the need of an ambassador who reflects this and who could help us effectively communicate this to our consumers. Shah Rukh Khan was a perfect choice for us and we are extremely happy to have him.”







ddecor.JPGHe may be the Bollywood Badshah, but wife Gauri Khan is the boss at Mannat. And Shah Rukh Khan admits that credit for their extremely well-done-up home ought to go to Gauri.

The couple launched the premium, international-quality upholstery and curtain material brand D'Decor recently, helping it to set rules that re-define the way furnishings will be bought.

SRK didn't have to convince the reticent Gauri to agree to this proposition. "When D'Decor approached her, she was excited because it was an area of her interest," he said. "She loved the product and was comfortably close with family D'Decor — Ajay, Sanjay Arora and Simone Arora."













Video courtesy of SRKPagali.net








Video courtesy of SRKPagali.net











005 x D'Decor private party


    


001 x Ra.One sets
001 x D'Decor ad




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